Logo Design: Martellina Mosaico
Rush logo job for a mosaic artist based in Venice, Italy. He had a show coming up and wanted a new look for his branded materials.
The main goals of the design were scalability with a few variations and for it to be reminiscent of Venice.
Adobe Illustrator, Photoshop
intricate, muted colors, artsy, scalable, ocean/turquoise, historic, Venetian
The typeface was chosen to convey a historical look and the color scheme is based on colors of the ocean and Venetian lagoons.
I made sure that the logo itself didn’t look too “perfect”, as mosaic art is a product of human hands. I provided a few different variations and a seamless border for future use.
The logo was selected and refined from a few options. Below are the presented comps and unchosen designs.